OPEN YY

OPEN YY reinvents timeless silhouettes. Preferring diversity to uniformity, the South Korean brand challenges outdated clichés in women's ready-to-wear with a unique, designer approach. OPEN YY offers a singular and unique interpretation of basics, emphasizing individual expression within its ready-to-wear collections.

The name was inspired by the names of two sisters, Ji-Young and Bo-Young. The common noun "Young" is a homophone, which has two different meanings while sharing the same pronunciation. The first Y means "brightness" and the other "flower heart".